blog
Your Premium Shopping Destination
Learn more about Milford Shopping Centre
Welcome to Milford Shopping Centre, your premium shopping destination on Auckland’s North Shore.
Milford Shopping Centre offers a relaxed, intimate shopping experience where you can enjoy free undercover parking while you visit our unique range of fashion, homeware, gifting and convenience stores.
Located just a short stroll from the beautiful Milford Beach, Milford Shopping Centre is a fashion destination for discerning shoppers Auckland-wide. Inside, you’ll find an impressive range of New Zealand fashion like Repertoire, Marlow, moochi and STORM, one-off stores like Ella + Eli and much more!
Milford Shopping Centre, 24 Milford Road, Milford, Auckland
Lookbook
Winter 2025 Lookbook
Elevate your cold-weather wardrobe with rich colours and iconic shapes, reworked for modern winter styling. Find inspiration in Milford Centre's 2025 Winter Lookbook.
Autumn 2025 Lookbook
This season is all about effortless layering, rich textures, and bold statement details – see it all come to life in our Autumn Lookbook.
Party Season Lookbook 2024
Explore our collection of linen, flowy dresses, and statement pieces for the Party Season—find everything you need to get ready at Milford Centre!
Spring Lookbook 2024
Discover Spring Fashion at Milford Centre in our newest Lookbook. Refresh your wardrobe with timeless patterns and modern flair.
Winter 2024 Lookbook
Discover a curated collection of elegant, cozy ensembles designed to keep you chic and comfortable.
Autumn 2024 Lookbook
A blend of structured elegance and graceful flow, tailor-made for the onset of our favourite layering season.
Party Season Lookbook 2023
Discover an array of vibrant summer shades, flowing linens, and a touch of metallic magic. Milford Centre is your party season style haven!
Spring Lookbook 2023
Explore Milford Centre's Spring Lookbook showcasing the prettiest pieces of the season.
Autumn Lookbook 2023
Deep rich autumn shades and striking prints. Think free flowing dresses and light layers . See the latest collection from premium fashion brands
Party Season Lookbook
Whether the occasion calls for a casual BBQ, work-do, festive dress or beach holiday, Milford Shopping Centre has this season’s must-haves.
Spring Lookbook 2022
Think Bright, Fresh and Prints this Spring, immerse yourself in this season’s must-haves.
Blog
OPSM – Now Open!
Discover OPSM’s personalised eye care and stylish eyewear – now open at Milford Centre!
Marlow: Pure Cashmere
Explore Marlow's latest collection: Pure Cashmere, where quiet luxury takes centre stage and softness reigns supreme!
Seed Heritage – New Collection
Discover the latest collection from Seed Heritage – autumnal tones, premium fibres and layers to die for!
Bakers Delight – Now Open!
Enjoy freshly baked bread and treats at Bakers Delight – Now Open in Milford Centre!
Moochi Unveils Palette Two For 2025
Moochi welcomes their second collection for 2025, Palette Two: Ascend.
Now Open: Country Road
The wait is over! Discover the fresh new addition to Milford Centre.
A New Retail Experience
We’re opening new doors to shopping! Take a sneak peek at Milford Centre’s newly expanded space.
Mischief Shoes – Loafer Love
The must-have shoes of the season – Mischief Shoes has you covered!
Taking Shape is Turning 40!
Taking Shape is celebrating 40 years of fun and fabulous curve fashion!
Sportscraft: Modern Classics
Discover Sportscraft's latest collection of versatile, must-have pieces.
Date Night Candle-Making Workshop
Make, decorate and take home a handcrafted candle – from $30pp!
CityFitness – NOW OPEN!
We are excited to announce that CityFitness is now open in Milford Centre!
The Cosmetic Clinic is NOW OPEN!
Exceptional care and real results! Head to Milford Centre and book with The Cosmetic Clinic today!
Greens Store Refresh!
Be sure to pop into Greens on your next visit to Milford Centre and see their fresh new look!
Professional Beauty & Spa Now Open!
Providing an array of services for your well-being, from massages and facials to hair and nail care.
Seed Heritage – Now Open
In celebration of Seed Heritage's launch, the first 100 people in the store will receive an exclusive treat!
Visit Marlow’s New Store!
Explore Marlow's NEW store with the latest season collections and exclusive pieces in store NOW!
Lorna Jane – Now Open!
30% OFF Full priced styles PLUS the first 200 customers will recieve goodie bags valued at $200.
COCO & BELLE – NOW OPEN!
COCO & BELLE is a fashion brand designed for the modern, empowered woman.
Introducing Omana North
Apartments in the Heart of Milford with direct covered access to Milford Shopping Centre selling now!
Discover Identity’s New Store at Milford Centre
Discover Identity's new store at Milford Centre
Chemist Warehouse Is Open
Take your pharmacy experience to a whole new level with Milford Centre's newest store!
Amsterdam Cheese is Open at Milford Shopping Centre
Find beautifully presented collection of Dutch delicacies and fresh-cut cheeses from around the world. Amsterdam Cheese is your new speciality cheese shop.
Papinelle is Now Open!
Papinelle is now open at Milford Shopping Centre. Learn more about their offerings and current promotions.
Mi Piaci is Now Open
Mi Piaci has a wide range of timeless women's footwear that you can buy once and wear forever.
Merchant 1948 is Now Open
Tailored carefully by us, to work relentlessly for you. Merchant 1948 has been crafting shoes for over three generations, as a family-owned and operated business. Their footwear offers a mix of form, function, fashion and heritage. They are a trusted source of high quality, premium leather footwear for both men and women across New […]
Chocka Bucket is Now Open
Get all your daily essentials, gifting and more at a great price.
Bras N Things is now open at Milford
Find everything from comfortable everyday wear and playwear to loungewear, sleepwear and swimwear
Repertoire Open Now
Check out their New Zealand inspired, designed and made garments. "Ageless fashion with an edge".